There is fresh movement around Audi’s biggest overhaul in years is about to hit dealerships—here’s…, and the story is worth a closer look.
We pulled together what is known so far and what it could mean for the people following it.
Audi of America has released pricing and equipment details for its 2027 lineup, covering 10 model families from the Q3 to the RS e-tron GT. The automaker said the 2027 updates collectively represent the “most comprehensive product cadence” in its history, with the goal of simplifying how options are grouped so customers can more easily match a vehicle trim level to their needs.
Every 2027 Audi vehicle with a Bang & Olufsen or SONOS audio system (minus the e-tron GT, Q8, and A8) now includes Sound Enhancement PLUS. As described by Audi, the feature optimizes audio quality throughout the cabin with deeper bass, frequency restoration, and automatic volume adjustment that adapts across different media sources.
Bang & Olufsen-equipped models also get Virtual Rooms, a feature that shapes the cabin’s sound to mimic the acoustics of venues such as concert halls, stadiums, and jazz clubs.
Here is a quick look at all of the updates across the 2027 Audi lineup.
The A5 moves to a single trim structure for 2027, although revised option packages add variety.
for example, the Driver Assistance package brings a heads-up display, dashcam, and park assist plus, while the Executive package adds a Bang & Olufsen sound system, ventilated front seats, and LED headlights with daytime running lights.
The Vorsprung package sits above both, adding a front passenger display, Park Assist Pro with remote functionality, and a surround view camera system. A new Sport Plus package leans into performance styling with an S-line interior, adaptive S sport suspension, and red brake calipers. The S5 mirrors this structure with its own version of each package.
The A6 TFSI now includes a heated steering wheel, a surround-view camera system, and a leather-covered airbag cap as standard equipment. The Driver Assistance package adds an integrated dashcam, while the Executive package brings dual-pane acoustic glass and a Bang & Olufsen sound system.
Meanwhile, a new Air quality package adds a particulate matter sensor and an ionizer.
The A6 Sportback e-tron lineup, offered with rear or dual-motor quattro power, receives hardware and software updates for 2027.
Following its all-new redesign for 2026, the Q3 now includes a direct tire pressure monitoring system and Adaptive Rear Assist, which can apply emergency braking to avoid a rear-end collision with pedestrians.
A new Convenience package bundles a heated steering wheel, surround-view cameras, and park assist into one offering, while the Driver Assistance package adds a heads-up display and Park Assist Pro.
The Q6 e-tron, Audi’s first model built on the Premium Platform Electric architecture, comes standard with quattro all-wheel drive for 2027. Hardware and software updates are aimed at improving efficiency and driving feel.
quattro with Dynamic Torque Control brings the RS 5 to life.
The A8 L is largely unchanged for 2027, with two new 21-inch wheel options added to the Black optic package. The S8 gets a new wheel color and standard heated rear seats.
Meanwhile, the Q8 receives the S line exterior as standard equipment along with a new 21-inch wheel design. SQ8 buyers will have a new 23-inch wheel option. The RS Q8 performance now includes standard dual-pane acoustic glass for the side windows.
The RS e-tron GT performance is also mostly unchanged for 2027, although a high-gloss black Singleframe grille has been added to the Forged carbon package.
Audi has not yet released 2027 pricing for the Q7, SQ7, or Q9.
The redesigned Q7 pairs a 429-horsepower turbocharged V6 with a range-topping SQ7 that features a 591-horsepower twin-turbo V8. Audi said the Q7 will arrive at dealerships in the fourth quarter of 2026, with pricing to follow closer to that time.
The Q9 is Audi’s first true full-size flagship SUV, offered in six- or seven-seat configurations and built to compete directly with vehicles like the BMW X7, Mercedes-Benz GLS, and even the Cadillac Escalade. It debuts on July 28th, with North American deliveries possibly starting as early as November.
Every 2027 model year Audi comes with Audi Signature Care, which covers scheduled maintenance at the one year/10,000 mile, two year/20,000 mile, and three year/30,000 mile intervals, plus one brake fluid service.
That warranty coverage is paired with a four-year/50,000-mile bumper-to-bumper warranty, a 12-year corrosion perforation warranty, and four years of roadside assistance. Owners who want coverage beyond that point can extend their service through Audi Care Select, which expands maintenance coverage to 120,000 miles.
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